We suggest you implement as many of these recommended event as make sense for your app's user experience.
Over time, we plan on adding built-in optimization options, which take into account user engagement history including these events. By tracking these events from the beginning of your integration, you'll have more data for your own optimizations/conditions, and will be able to take advantage of our new optimizations as they become available.
Last updated
| Name | Description |
|---|---|
signed_in
When the user logs into your app with existing credentials.
log_out
When the user logs out of your app.
sign_up
When the user completes the sign-up flow for a new account.
in_app_purchase
When the user completes an in app purchase of a digital good (unlock feature, etc)
subscribe
When the user subscribes to a recurring payment plan / subscription.
unsubscribe
When the user cancels a recurring payment plan / subscription.
search
When the user searches in your app.
tutorial_complete
When the user completes your app's tutorial or onboarding.
add_to_cart
For shopping apps with a cart.
physical_purchase
For when the user makes a purchase of a physical item (not in app digitual purchase).
level_up
For games, when the user levels up.
