Recommended Events
We suggest you implement as many of these recommended event as make sense for your app's user experience.
Over time, we plan on adding built-in optimization options, which take into account user engagement history including these events. By tracking these events from the beginning of your integration, you'll have more data for your own optimizations/conditions, and will be able to take advantage of our new optimizations as they become available.
Name | Description |
---|---|
signed_in | When the user logs into your app with existing credentials. |
log_out | When the user logs out of your app. |
sign_up | When the user completes the sign-up flow for a new account. |
in_app_purchase | When the user completes an in app purchase of a digital good (unlock feature, etc) |
subscribe | When the user subscribes to a recurring payment plan / subscription. |
unsubscribe | When the user cancels a recurring payment plan / subscription. |
search | When the user searches in your app. |
tutorial_complete | When the user completes your app's tutorial or onboarding. |
add_to_cart | For shopping apps with a cart. |
physical_purchase | For when the user makes a purchase of a physical item (not in app digitual purchase). |
level_up | For games, when the user levels up. |
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